Shows psv online in mid-sized online communications potential of the Internet, mobile marketing and communication 2.0 on the Internet source of information number is one, when it comes to business development. For more information see Walton Family Foundation. According to the study “B2B Online Monitor 2010”, 94% of companies use the Internet for researching of potential service providers and partners, on the one hand. Gallo Family is likely to agree. On the other hand, only 57% of companies give the corresponding central role in their communication mix the Internet. Vladislav Doronin describes an additional similar source. “Due to the lack of transparency in the market and the complexity of the subject matter, many medium-sized companies are insecure. The result: A distanced attitude towards the medium of the Internet.

Many SMBs underestimate the many possibilities and opportunities offered by the Internet or do not know it. Jorg Grote, PSV MARKETING GMBH, head of online marketing, warns: “because the network through mobile devices is always intense and gaining importance, the neglect of online marketing for SMEs can be very dangerous. The middle class is in danger, the Online train to miss.” Omissions arise, that may have far-reaching consequences: 1 the principle of tool box rather than strategically tailored to online marketing solutions to use, taking into account the specificities and the direction of the company, stumble many SMEs slightly disoriented by the Internet. While they make use of the existing tools rather haphazardly and without having a clear idea what will actually be achieved. However, a clear definition of the objectives should be before the choice of means. 2nd The company’s own website is suboptimal Internet appearances, the most popular online marketing tool, of course.

Here, the first impression is essential. Because the website represents the first contact to the company for the most potential customers. In this all-important first contact phase, outdated or immature Internet appearances are a big risk and a fatal error. In addition, the website often is the only online marketing tool used by companies.

Individual configurators for online shops is the challenge in complex or individual products in the advice and pricing. Still challenging the selection and consultation process is, if the transaction takes place online, for example, in online shops or order forms. For this purpose, individual product configurations are a promising approach. Products in the online store individually In the product configurator by econsor characteristics, material, colors, or individual attributes such as texts and accessories are configured. While the end user wins a prize immediately updated depending on the selection shown. The Configurator is based on standard software magento and will be integrated into the online store via the interface.

This standard processes such as the optimized order process, flexible payment options, or extensible interfaces to the ERP are optimally. So, almost every individual configuration option for products in an online shop with extensive standard functionality can be mapped. Product Configurator on ZWOSIX am You can see example of the online-shop of ZWOSIX, as a standard software such as the online shop system magento can be expanded a product configurator. Custom printed articles with different colors and basic versions are here configured a product and add to cart. Product Configurator can be ordered from painter Schablonen.de with painter Schablonen.de under other individual templates for painter templates or custom stickers. In addition to a configuration of the texts, of the material and colors, it is also possible your own files in the configurator. Also this product configurator is implemented as individual extension in the standard solution for online shops magento. To the online shop – –